Why Choosing Cruelty Free Beauty Is The Right Way To Go

Whether it’s your favourite lipstick or that Instagram star you religiously follow - going #crueltyfree is trending and how! But questions like why should one choose to use cruelty free products or finding the best cruelty free makeup is what comes to mind. So, if you are wanting to go cruelty free and feel are drowning in information – our simple guide will sort you right out.

Not only have we compiled top reasons to opt for cruelty free products. We have a bonus list of our favourite brands and products to make your beauty, life and conscience even more clear!

#1 Did you know India is one of the first countries in South Asia to put a ban on the testing of cosmetics and their ingredients on animals. Wow! Ain’t that a proud moment for us Indians. And now with many homegrown brands taking the cruelty free route – this reason had to chart number one in our list.

#2 Cruelty free products are safer! Yes, you read that right! Most mainstream skincare and cosmetics contain toxins and chemicals which do more harm than good. Whereas cruelty free products often are non-toxic, plant-based, or all-natural, containing ingredients that are way safer for your body than you could’ve ever imagined.

#3 Animal testing is NOT compulsory. While it is a protocol to test products before we launch them in the market for safety and regulation purposes. There is no law set that states animals need to be used as bait for testing.

#4 Great cruelty free brands do exist! Leaving the best reason for last cruelty free brands too are  great at their job – i.e., to give you flawless good looks all using clean, natural formulas. With a ton of options to choose from, there is a cruelty free product best suited for every budget and beauty concern.

Convinced yet? If not, we are sure our picks for the best cruelty free beauty investments will win your heart and mind!

Hail Mother Earth for your Crowning Glory

Good Vibes Pure Cold Pressed Castor Oil

Pamper yourself with the nourishing care of this natural Castor Oil by Good Vibes.  This homegrown brand is known for their cruelty free, toxic-free products, the natural ingredients in the oil work like magic on skin and hair, without the worry of harsh chemicals.

Aarata All Natural Vegan Shampoo and Conditioner Combo

Power-packed with natural elements like revitalizing Onion Oil, Argan Oil and Apple Cider Vinegar, this hair duo is all you need to keep hair worries at bay. All Natural, Vegan and Cruelty free this shampoo conditioner combo will fit right in with your hair care routine and budget.

WOW Skin Science Red Onion Black Seed Hair Mask

Wow! Just like its namesake, that's the only word that comes to our mind when we talk about this product. Fortified with the best of nature, this mask is all you need to revive weak and limp strands. A cult favourite you will find this beauty in every trending cruelty free product list.

Putting Nature’s care in Skin care

Mamaearth Ubtan Face Wash with Turmeric and Saffron

A match made in cruelty free skincare heaven - this SLS and Paraben free Ubtan face wash is your ticket to glowing radiance. Enriched with natural skin-nurturing ingredients give your face a daily splash of glow and health.

Good Vibes Rosehip Radiant Glow Face Serum

If you are looking for that rose-kissed glow, this face serum is your boo! Bringing back your skin's lost radiance the lovely Rosehip fights dullness, evens out pigmentation and treats signs of aging, all while being cruelty and toxic free.

Alps Goodness Gel Vera Moisturizing Gel

Mixed with the goodness of the Alps and the Indian favourite Aloe Vera this moisturizing gel is a popular choice. Widely known for its magical healing prowess, this vegan genie works great as a primer for makeup or as a hair mask to fight dandruff and nourish the scalp.

Plum Green Tea Face Mask

A holy grail for all your pamper sessions this Plum Green Tea infused face mask is every cruelty free enthusiast’s cup of tea. The super creamy clay consistency glides on and vacuums out deep hidden dirt and impurities. By helping control sebum and soaking in excess oil, this mask gives your skin a much-needed detox.

Say A Big Yes to Clean Beauty

Asfa Halal Compact Powder with SPF

A true pioneer for living the cruelty free cosmetics ethos – this brand sure takes the cake. Made with love and guilt-free ingredients, the long-lasting and sweat-proof formula of the compact gives your skin a lush smooth texture, while covering all the imperfections and blemishes like a pro.

NY Bae Long Eye-land Intense Kohl Eye Pencil

Trust this vegan, cruelty free kohl pencil from NY Bae to jazz up your eyes in a single swipe. With intense pigmentation, water resistance and a smudge-proof formulation, these kohl pencils ensure you are an eye candy wherever you go.

Stay Quirky Kiss and Tell Liquid Lipstick

Dress your pout with irresistible colour and sass with the Stay Quirky liquid lipsticks. Designed to caress your lips with moisture, the long lasting power and cute portable packaging along with the cruelty free formula is what seals the deal for us.

Bella Voste Nail Paints

Magnify your fashion quotient with this striking nail lacquer from Bella Voste. The chip-resistant, cruelty-free and colour rich formula stays put on for hours and lets your fingers do all the talking for you.

Now that you have the right reasons and some amazing brands to try out, we are sure you can take a teeny weeny step towards being cruelty free. What’s more, shop for all the amazing above mentioned cruelty free products on your favourite – Purplle.com.

Similar Read: 5 Eco Friendly Brands on Purplle