Take the day off with our Fresh Start Water Cleanser. Our mild formula contains tiny micelles – which are clusters of oil particles – mixed with pure water. It effectively traps impurities, dead skin cells, and every trace of makeup without stripping away the skin’s essential oils. Gentle enough for sensitive skin, strong enough for oily skin – a Fresh Start for everyone. Benefits: Our gentle formula strips away dirt, oil, and makeup without drying the skin. Formulated without parabens, sulphates, silicones, mineral oils, artificial fragrances and colors. How to use: Apply a small amount of cleanser onto a cotton pad and wipe your face clean. Rinsing not required. Pro-tip: Use the cleanser at least twice a day – at night, to remove all makeup residue and dirt from the day, and in the morning before you apply makeup, to remove dead skin cells and any bacteria that may have built up on your face overnight