This is my 3rd lipstick from the true reds star collection range and I absolutely love these lipsticks they matte and highly pigmented and stay on for a long time...Pure Vermil is my fav second bullet that I'm buying coz lost my previous one! Purplle.com offers superb discounts always!

Loving d lipshade alot... Its has a warm tone and bright red colour with pink undertone 2 it. Stays long min 5-6 hrs a day,leave a stong stain behind which stays on for more hrs; Suits every skintone fair, medium or dusky; Brighten up d complexion; Texture is smooth and creamy which settle into matte, dry lips wil need lipbalm underneath; Price is on higher bt its worth it.

Great packaging safeguarding the bullet with a creamy texture that gives you enough color in just one swipe. However, the color is buildable & the shade is the greatest thing I ever had, a very rare version of red that I've already fallen in love with.