Now with the Best Ever Pantene, get hair thats 'Stonger Inside, Shinier Outside'. Cleanses hair and locks in moisture to keep hair looking healthy and shiny. Contains Keratin Damage Blockers technology that delivers up to 10x more damage protection. Repairs hair damage and protects against future damage. Prevents split ends from forming. Moisturises hair deeply for a smoother and more manageable feel Pantene system vs. non-conditioning shampoo with regular Pantene system use vs non conditioning shampoo based on test results under laboratory conditions