The serum, with a high concentration of anti-ageing technology, works on specific problem areas like wrinkles and age spots to give you intensive, anti-ageing care. Cleanse your skin thoroughly before using the serum. Using the day cream right after the serum helps it work better. The Serum has a huge concentration of CLA and is supplemented with Vitamin C and 300 times more Micro Collagen that is known to help reduce very deep lines and wrinkles Directions for Use : Put on after washing your face in the morning and evening (before applying moisturizer). Apply on face and neck, avoiding the eye contour